Why do some people keep almost winning?
It is rarely talent. It is rarely opportunity. It is the verdict they carry inside, long before the race begins. Winning Is First, A Mindset and The 40-Day Metanoia Journal show you how to change that verdict, and then live from it.
Get the signed Winning Set (book + journal) for $29.99$36.98
and start reading tonight with the ebook and printable e-journal, free with your order.
Almost got the job. Almost started the business.
Almost finished the degree. Almost said yes to the thing that would have changed everything.
One near miss is just a bad day. But near misses add up. And underneath them, a quiet conclusion starts to form: Maybe I am an almost kind of person.
That conclusion is the real problem. Not your talent. Not your effort. You can work twice as hard and still live inside a verdict that says you will fall just short. Your brain is built to predict, and it keeps predicting the person you have agreed to be.
The body cannot cash a check the mind hasn’t written.
Winners are formed on the inside before they win on the outside
Every visible win travels through an invisible sequence:
The world only sees the last step. Winners work on the first. At the heart of the book is the Winning Chromosome™, the inner code every durable winner carries:
Conviction
The settled belief that you can and will prevail.
Contrast
The courage to look at the obstacle honestly, and plan for it.
Identity
The centre that holds both strands together under pressure.
Conviction without contrast is fantasy. Contrast without conviction is despair. Most mindset books teach only one strand. This one teaches you to hold both.
I have spent more than 15 years forming leaders across Africa, North America and Europe. The pattern is always the same: the people who keep winning are not the ones who never doubt. They are the ones whose inner verdict has been settled, and who still look the giant in the eye.
One book to change the verdict. One journal to make it stick.
Winning Is First, A Mindset
Grounded in current neuroscience and told through stories from the Olympic track, the boxing ring, the boardroom and everyday life, you will learn to:
- Trace how your beliefs were built, and rebuild the ones keeping you small, with the six-step Belief Formation Architecture™.
- Retrain what your brain predicts about you, so your effort stops fighting your expectations.
- Speak, see, stand, plan and move like a winner through the nine-part Winner’s Anatomy™.
- Lose well, breathe again and come back stronger.
- Build a winning culture in your team, your company and your family.
The 40-Day Metanoia Journal
Metanoia means a change of mind that changes everything after it. The journal installs the Winning Chromosome™ over 40 days, in 10 to 15 minutes a day:
- A short daily reading, a question and space to write
- Daily practices for conviction, contrast and identity
- Check-ins so you can see the change, not just hope for it
The book shows you the code. The journal writes it into how you live.
Choose your set
The Winning Set
Signed book + 40-Day journal, plus the ebook and printable e-journal today.
The Gift Pack
3 signed Winning Sets with gift notes, for the people you’re believing in this year.
The Digital Set
Ebook + printable e-journal, instant download. Best for readers outside the US.
Launch prices end Monday, November 30 at midnight (ET). Physical copies ship to US addresses only. Every physical order includes instant digital access.
The gift that outlasts the season
Most gifts are opened in December and forgotten by February. This one starts working in January, when people are deciding who they will be this year.
- The one who keeps almost winning: a son, daughter or friend with real talent and a quiet verdict holding them back.
- The leader on your team who is ready for more but doesn’t yet believe it.
- The graduate stepping into a new chapter.
- Your small group or team, to journey through the 40 days together.
Add a gift message at checkout. Want Dr. Thando to write a dedication to the person by name? Tick the box at checkout (+$5).
Order by December 12 for signed copies before Christmas.
Send the Gift Pack
Meet Dr. Thando Sibanda
Dr. Thando Sibanda is a Leadership Formation Scientist, executive coach, organizational strategist, and the originator of Leadership Formation Science™, Purpose Alignment Science™, and the Operational Leadership Framework™. For over 15 years, he has worked with leaders and teams across Africa, North America, and Europe. He is the author of The Imperative of Alignment and founder of The LeadRoom, a People & Organizational Development Agency. He lives in Atlanta, Georgia.
“I have sat across the table from brilliant people who kept falling just short: gifted executives, young leaders, pastors, entrepreneurs. It was never their talent. It was the verdict they carried. This book is what I wish I could hand every one of them: proof that the verdict inside you can change.”
Before you order
When will my books arrive?
The book releases on November 20. Signed copies ship by December 10, so they arrive before Christmas within the US. Your ebook and e-journal arrive by email the moment you order, so you can start Day 1 tonight.
Are the books really signed?
Yes. Every physical copy ordered here is signed by Dr. Thando. Add a personal dedication to someone by name for $5 at checkout.
I live outside the US. Can I order?
Yes, choose the Digital Set. Physical copies ship to US addresses only for now.
What is the e-journal?
A printable PDF of The 40-Day Metanoia Journal. Print the days as you go, or use the pages on a tablet.
Is this a religious book?
No. It draws on neuroscience, psychology and leadership science, and it is written for anyone who wants to stop almost winning, whatever their background or beliefs.
What is your refund policy?
Pre-orders can be cancelled for a full refund any time before they ship. If your book or journal arrives damaged, we’ll replace it free. Physical items can be returned within 30 days of delivery for a refund. Digital downloads (ebook and e-journal) are final once delivered.
Can I buy it on Amazon?
Yes, the book is on Amazon and other stores from November 20. Only here do you get signed copies, the free digital versions and the launch bundle prices.
Write the check.
You already have the talent. You have probably already put in the effort. What has been missing is the verdict on the inside. Forty days from now, it can be different.
Get the Winning Set for $29.99